Consumer Experience Executive

We are looking for a candidate to fill the position of Consumer Experience Executive in our office in Belgrade! We are seeking a proactive and consumer-focused professional who is passionate about creating engaging customer experiences and building long-term consumer relationships. The ideal candidate is highly organized, data-driven, and creative, with strong communication skills and the ability to drive CRM and loyalty initiatives that enhance consumer engagement, increase database growth, and strengthen consumer retention.

WHAT YOU WILL BE ACCOUNTABLE FOR

• Ownership of the constant development and performance of our retention pillars - CRM, MC communication and Loyalty activities
• Creation of retention activities cycle plan integrated with end market plans. Alignment with local end market, Legal, regional teams regarding direction and plans
• Suppliers’ management for technical deployment and improvement
• Management of external Loyalty program supplier, technical partners and MC implementation agency, ensuring timely delivery, effective collaboration and continuous improvement
• Coordination and briefing of creative agencies on Loyalty program visual identity, campaign assets and retention activity materials, while independently developing content and creative assets when required.
• Rewards management – enabling smoothness functioning of rewarding schemes.
• Reporting and analysis – areas of success and areas for improvement
• Budget management both for enhancement and rewards budget
• Relationship management of internal and external stakeholders, ensuring their deliverables align with business objectives and quality standards.
• Ensuring the achievement of key success indicators, set by the line manager.

ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE

• Education: University degree, preferably in marketing
• At least two years of working experience in the field of marketing, specifically in the deployment and development of digital services preferably field of CRM, retention and loyalty programs
• Strong project management skills with high self-organization and reliability
• Strong analytical skills with a passion for solving challenges and leveraging data to drive insights
• Flexibility and motivation to thrive in a dynamic market environment
• Affinity for new media and a keen interest in staying updated with the latest digital trends
• Deep understanding of both back-end and front-end processes and technologies
• Proficiency in English